{"id":5074,"date":"2024-05-23T14:54:54","date_gmt":"2024-05-23T17:54:54","guid":{"rendered":"https:\/\/hml.artica.capital\/clairfield-pilulas\/visao-geral-do-setor-supermercadista-brasileiro\/"},"modified":"2024-05-23T14:54:54","modified_gmt":"2024-05-23T17:54:54","slug":"visao-geral-do-setor-supermercadista-brasileiro","status":"publish","type":"pilulas","link":"https:\/\/hml.artica.capital\/en\/clairfield-pilulas\/visao-geral-do-setor-supermercadista-brasileiro\/","title":{"rendered":"Vis\u00e3o geral do setor supermercadista brasileiro"},"content":{"rendered":"<p>Em 2023, o setor supermercadista no Brasil atingiu um faturamento total de R$ 1 trilh\u00e3o, operando por meio de diversas modalidades e canais de distribui\u00e7\u00e3o. Este montante representou mais de 9% do PIB do pa\u00eds e proporcionou emprego, direta ou indiretamente, a mais de 9 milh\u00f5es de pessoas.<\/p>\n\n\n\n<p>No setor, apesar da presen\u00e7a de mais de 300 mil empresas atuantes, observa-se uma not\u00e1vel concentra\u00e7\u00e3o de mercado. Cerca de 22% do faturamento total \u00e9 dominado pelos tr\u00eas principais conglomerados do ramo \u2014 Carrefour, Assa\u00ed e Grupo Mateus \u2014 que, juntos, acumularam uma receita superior a R$ 218 bilh\u00f5es em 2023.<\/p>\n\n\n\n<p>Em paralelo, a distribui\u00e7\u00e3o geogr\u00e1fica do setor tamb\u00e9m mostra uma concentra\u00e7\u00e3o significativa. A regi\u00e3o Sudeste \u00e9 respons\u00e1vel por mais de 50% do faturamento total do setor supermercadista, com o estado de S\u00e3o Paulo, sozinho, representando 33% do total nacional.<\/p>\n\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1500\" src=\"\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-01.webp\" alt=\"\" class=\"wp-image-5068\" srcset=\"https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-01.webp 2000w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-01-300x225.webp 300w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-01-1024x768.webp 1024w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-01-768x576.webp 768w, 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https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-03-1024x768.webp 1024w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-03-768x576.webp 768w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-03-1536x1152.webp 1536w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-03-16x12.webp 16w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1500\" src=\"\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-04.webp\" alt=\"\" class=\"wp-image-5071\" srcset=\"https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-04.webp 2000w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-04-300x225.webp 300w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-04-1024x768.webp 1024w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-04-768x576.webp 768w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-04-1536x1152.webp 1536w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-04-16x12.webp 16w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1500\" src=\"\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-05.webp\" alt=\"\" class=\"wp-image-5072\" srcset=\"https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-05.webp 2000w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-05-300x225.webp 300w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-05-1024x768.webp 1024w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-05-768x576.webp 768w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-05-1536x1152.webp 1536w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-05-16x12.webp 16w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n\n\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1500\" src=\"\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-06.webp\" alt=\"\" class=\"wp-image-5073\" srcset=\"https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-06.webp 1500w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-06-300x300.webp 300w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-06-1024x1024.webp 1024w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-06-150x150.webp 150w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-06-768x768.webp 768w, https:\/\/hml.artica.capital\/wp-content\/uploads\/2025\/08\/visao-geral-do-setor-supermercadista-brasileiro-06-12x12.webp 12w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>Em 2023, o setor supermercadista no Brasil atingiu um faturamento total de R$ 1 trilh\u00e3o, operando por meio de diversas modalidades e canais de distribui\u00e7\u00e3o. Este montante representou mais de 9% do PIB do pa\u00eds e proporcionou emprego, direta ou indiretamente, a mais de 9 milh\u00f5es de pessoas. No setor, apesar da presen\u00e7a de mais [&hellip;]<\/p>","protected":false},"author":1,"featured_media":5067,"template":"","meta":[],"class_list":["post-5074","pilulas","type-pilulas","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/hml.artica.capital\/en\/wp-json\/wp\/v2\/pilulas\/5074","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hml.artica.capital\/en\/wp-json\/wp\/v2\/pilulas"}],"about":[{"href":"https:\/\/hml.artica.capital\/en\/wp-json\/wp\/v2\/types\/pilulas"}],"author":[{"embeddable":true,"href":"https:\/\/hml.artica.capital\/en\/wp-json\/wp\/v2\/users\/1"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hml.artica.capital\/en\/wp-json\/wp\/v2\/media\/5067"}],"wp:attachment":[{"href":"https:\/\/hml.artica.capital\/en\/wp-json\/wp\/v2\/media?parent=5074"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}